copy: We're all different. That's why there are five Civics. The Sedan, Coupe, Si, HF, and the car with the highest gas-powered fuel economy in its class: the 44-mpg-city Civic Hybrid. The next-generation Honda Civic.

The Super CIvic Quest
Housed within Facebook and spanning over 30 unique apps and sites, The Super Civic Quest is the most ambitious digital scavenger hunt ever created.

We created unique content for 30 different sites that gives users an opportunity to interact with the Civic brand while experiencing the most popular apps, websites, and the newest technology out there. Players have the opportunity to win, and share about winning, Facebook credits, Amazon mp3s, and two new Civics — one for you and one for your bestie.

Players can uncover clues hidden across YouTube, Yelp, Twitter, Amazon, NotCot, Foursquare, Flickr, icanhascheezburgers and Failblog to name a few. They also read ebooks, watch online security cameras, rearrange video puzzles, download ringtones and explore augmented reality. Throughout the experience they use their computer, their smartphone, a webcam and sometimes their computer and smartphone together.

ECD: Jason Sperling
ACD / AD: Jamin Duncan
CW: Sarah May Bates
Director: Guy Shelmerdine

ECD: Jason Sperling
ACD / AD: Jamin Duncan
CW: Sarah May Bates
Director: Jeremy Konner